Hear ye, hear ye!
Let it be known that Etica has officially entered the multi-asset fund space—and they clearly couldn’t wait for 2025 to be over. Impatience, perhaps? Or confidence. Either way, the cat is now well and truly out of the bag.
 
There I was, minding my own business, knee-deep in my end-of-year statement of assets and liabilities, when ping—in pops an email from Etica. A grand announcement ushering us into the era of big boxes: their very own Special Fund. We’ve been waiting for this one for a while now…
Now, let’s be honest—the minimum entry ticket may feel a bit steep for the average middle-income Kenyan. Still, Etica somehow manages to retain a warm place in our collective investment hearts.
According to their disclosure, Etica ran a 41-day trial period for the fund, concluding on 31st December 2025. Over that short window, the fund generated an absolute return of 2.13%, which annualizes to 18.92%, net of all fees and taxes.
Early days, of course—but a bold opening statement nonetheless.
Tumeingia 2026...
1 reply
Tachi · 14 Jan 2026
I agree 💯 
The competition is good. Interesting times ahead
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